three posts

  Researching Target Audience

ADULTHOOD

http://www.youtube.com/watch?v=rhrJBUMxNMQ

Adulthood is a teen movie which encompasses many different themes such as crime, violence, drugs, sex and prison. These themes appeal mainly to young males. The movie portrays young men in a stereotypical manner as being violent and involves in drugs and crime. The movie is a coming of age film as the young people are growing up into adulthood hence the name of the film 'Adulthood.' This genre appeals to adults who can relate with the film due to their personal experiences of growing up and becoming adults. Adulthood is also an urban film which is set in a typical urban city which relates to young people because they live in towns as the one in the film and is relative to the 21st century cities.

THE HUNGER GAMES

http://www.youtube.com/watch?v=4S9a5V9ODuY

The Hunger Games includes many genres such as romance, adventure, fantasy and action. The film targets both genders male and female because of the action and adventure which appeals to males and the romance and fantasy which appeals to females. There are many star appeals in the hunger games such as Jennifer Lawrence who appeals mainly to males and Josh Hutcherson and Liam Hemsworth who appeal to females. The storyline also contrutes to the appeal to males as the plot is about the tributes fighting till death 'survival of the fittest' is the main theme in the film.

TWILIGHT

http://www.youtube.com/watch?v=edLB6YWZ-R4

Main genres in Twilight is young adult, fantasy, gothic and romance these genres appeal mostly to females. Star Appeal; Taylor Lautner, and Robbert Pattinson which appeal to females as they are portrayed as 'sex objects.' The plot includes Bella a newcomer to the town falling in love with Edward who she comes to know he is a vampire. The pair fall in love and she is introduced to his vampire clan, however she is later targeted by other vampires and Edward comes to the rescue. This portrays a typical love story were the male is the hero and protective of his female who plays the damsel in distress. This appeals to females because of the nature of the plot which is growing up, meeting new people and falling in love, being saved by your crush and having a perfect happy ending.